Ahrefs vs Semrush
Updated 2026-09-03
Verdict
Ahrefs ($129/month with a free tier) — pick for world-class backlink index refreshed every 15–30 minutes. Semrush ($139.95/month with a free tier) — pick for huge keyword and backlink database covering 140+ countries.
| Pricing | Ahrefs | Semrush |
|---|---|---|
| Pricing | 129 USD | 139.95 USD |
| Free tier | Yes | Yes |
| Platforms | Web, API | Web, API |
Ahrefs — Pros
- World-class backlink index refreshed every 15–30 minutes
- Brand Radar and AI prompt tracking built into the platform
- Free Webmaster Tools for verifying your own site
Semrush — Pros
- Huge keyword and backlink database covering 140+ countries
- Combines SEO, content, ads and social tooling in one suite
- Generous 14-day free trial on paid plans
Ahrefs — Cons
- Lite plan starts at $129/month — expensive for small projects
- Standard ($249/month) and Advanced ($449/month) tiers are much higher
- Limited seats per plan — additional users are $40–$80/month each
Semrush — Cons
- Pro plan starts at $139.95/month billed monthly — among the most expensive in the category
- AI visibility and advanced features sit on the higher-priced Advanced plan ($549/month)
- Limited free tier is restricted to a few free tools
Read the full reviews
FAQ
Is Ahrefs cheaper than Semrush?
Ahrefs starts at 129 USD (checked 2026-09-03); Semrush starts at 139.95 USD (checked 2026-09-03). Check the current pricing page for the latest tiers.
Do Ahrefs and Semrush have a free plan?
Both Ahrefs and Semrush offer — see the comparison table above.
What platforms does Ahrefs vs Semrush support?
Ahrefs is available on Web, API. Semrush is available on Web, API.
Are Ahrefs and Semrush in the same category?
Yes. Both Ahrefs and Semrush are classified as marketing tools.